[SOLVED] Electronic Ad Campaign
Assignment Content Choose two vastly different products aimed at different demographics. Develop an advertising campaign for each based primarily on electronic/digital media. To receive the maximum points on your PowerPoint, please make sure you include the following · Name of all members of the group on the first slide (including instructor’s name, and date) · Illustrations throughout your presentation · Speaker Notes · Engaging content on all slides Answer the following questions: o Who is the audience for each of these products? o What research is needed to develop a successful campaign, and what steps will you take to conduct such research? Suggestion: Devry/ITT Tech and Home Shopping Network Jewelry. Both are known for their late-night advertising campaigns to hit their target audiences yet both audiences are incredibly different.
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